Saylor worked with Disney Branded Television to produce social first assets for Wizards Beyond Waverly Place's second season. We worked to create assets that highlighted the family bonds, spotlighted Alex Russo’s return, showcased the magical mayhem, and leaned into the Halloween release window. 

From Russo fan edits to compilations to memes were created social first assets that were used across organic and paid social placements. I was part of the core team working on the RFP pitch, presenting to client, scripting assets, and providing creative direction to our internal design and editing teams.